Insights about Success (from starting my Solo Business)

At first, I felt uncomfortable and 'icky' about promoting and selling. I then got over that part and went into all of it enthusiastically and without bias. In the past few years, I have tried on many things and strategies while learning how to run this small solo business. 

Money. It seemed weird and random, a game of numbers that I didn’t know how to play. Now I feel the energetics of it. Sometimes I must charge a certain amount, sometimes I feel right in making something more accessible or free. 
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The idea that I'm charging "what I'm worth" doesn’t actually feel true.

The value of what I offer needed to be seen by one person. Me. This has been huge for me. 

Having an income is necessary and profit is nice, but it is not a reflection of my worth. 

I don’t want to analyze who my target audience is so I can figure how out how to cater to them. In being myself, I just see who shows up. They tell me who they are.

I can run my business and still be spontaneous! Such a huge relief for me. And it's actually the best 'strategy' so I can allow what wants to come through me.

At one point I saw that my ego was attached to success and so so happy to have transformed that! Would have been exhausting to constantly chase a carrot on a stick. And sad to be disconnected from my inner being like that.

I don’t have a goal-setting practice anymore. If an inspiration or vision comes from within than I set goals and plan as necessary to bring it to reality. But the vision has to come first and I don’t like forcing it.

If I need constant motivating from outside myself, something is off.

I used to think I was a procrastinator. I've realized that this isn’t true. Sometimes the timing is just not right or what I planned to do or what I think I should do is actually not needed. Existence will push me to act when it's important.

When it is avoidance, then it is an opportunity to transform an inner block.

"You should think bigger and shoot higher" is an urging that is not always what it seems. Sometimes it is from someone's insecurity and not-enoughness. I feel compassion for all that but I'm not taking it on anymore. Genuine inner contentment is a treasure and it does not prevent creativity or expansion.

Comparison and competition demotivate me. big time.

Staying superficially small out of fear though, that is different and very worth looking at!  I’ve seen my tendency to do this and although it’s common and understandable, I’ve also realized that it is selfish to withhold myself.

Taking time away to be inward and to rest is not withholding myself.

The only success I'm now interested in is what happens when I let go. My capacity to surrender into the unknown is slowly growing! Because of this, I’m being “successful” already.

Coming to this space of letting go in my business and in my life, I feel a “thank you so much!” to me from my own heart.
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